lv666 Privacy Policy — Your Data, Protected
lv666 is committed to protecting the privacy and personal data of every player. This policy explains exactly what data we collect, why we collect it, and how it is used and kept secure.
Your Privacy at a Glance
What We Collect
Identity, contact, payment, and usage data needed to operate your account
SSL Encryption
All data in transit is protected by industry-standard SSL encryption
No Data Selling
lv666 never sells your personal data to third parties for marketing
Your Rights
You may access, correct, or request deletion of your data at any time
Cookies
We use essential and analytics cookies; you can manage preferences via browser settings
Contact Us
Privacy queries handled at [email protected] — plain text, not a link
1. Introduction
lv666 ("lv666", "we", "us", "our") operates the online casino and sports betting platform accessible at https://lv666.ws (the "Platform"). We are committed to safeguarding the privacy and personal data of all users ("you", "your", "the Player") who access or use the Platform. This Privacy Policy ("Policy") describes the types of personal data we collect, the purposes for which we use it, the parties with whom we may share it, the measures we take to keep it secure, and the rights you have in relation to your personal data.
This Policy should be read alongside the lv666 Terms and Conditions, which govern your use of the Platform. By using the Platform, you confirm that you have read, understood, and consent to the practices described in this Policy. If you do not consent, please discontinue use of the Platform and contact our support team to request account closure.
2. Personal Data We Collect
lv666 collects personal data that you provide directly to us and data that is generated automatically as a result of your use of the Platform. The categories of personal data we collect include:
- Identity data: full name, date of birth, gender, and national identification number or passport number, as provided during the registration and KYC verification process.
- Contact data: email address, mobile phone number, and residential address (city, district, and country). Bangladesh-based players may provide a Dhaka, Chittagong, Sylhet, Khulna, or other Bangladeshi address.
- Financial data: deposit and withdrawal transaction records, including the payment method used (bKash number, Nagad number, Rocket number, Upay number, card details), transaction amounts in BDT, and transaction timestamps.
- Gameplay data: betting history, game session logs, wager amounts, win/loss records, bonus usage records, and responsible gaming tool activation history (such as deposit limit settings and self-exclusion requests).
- Technical data: IP address, device type and operating system, browser type and version, screen resolution, and session duration logs. This data is collected automatically via server logs and cookies each time you access the Platform.
3. How We Use Your Personal Data
lv666 uses your personal data only for the purposes set out below. We do not use your data for any purpose that is incompatible with those originally stated at the time of collection. Our lawful bases for processing include contractual necessity (to perform the agreement between you and lv666), legal obligation (to comply with applicable law and anti-money laundering requirements), and legitimate interests (to operate, secure, and improve the Platform). Specific purposes include:
- Account creation and management: processing your registration, maintaining your account, and enabling you to log in, deposit, withdraw, and access all Platform features.
- Identity verification (KYC): verifying that you meet the minimum age requirement of 21 years and confirming the ownership of the payment methods you use, as required by applicable anti-money laundering standards.
- Payment processing: facilitating deposits via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and processing withdrawal requests to your verified payment method.
- Fraud prevention and platform security: monitoring account activity for signs of fraudulent transactions, money laundering, collusion, bot usage, or other prohibited behaviour as defined in the Terms and Conditions.
- Customer support: responding to your queries, complaints, and responsible gaming requests, and maintaining records of communications for quality assurance and dispute resolution purposes.
4. Sharing Your Personal Data
lv666 does not sell your personal data to third parties. We do not share your data for third-party marketing or advertising purposes. We may share your personal data with the following categories of recipients only to the extent necessary to fulfil the purposes described in this Policy:
- Payment processors: bKash, Nagad, Rocket, Upay, and card payment processors receive the transaction data necessary to process your deposits and withdrawals. These processors operate under their own privacy policies and applicable payment industry standards.
- Identity verification providers: third-party KYC and age-verification services receive your identity document data and other personal information necessary to complete the verification process required by anti-money laundering regulations.
- Fraud prevention and security services: specialised third-party providers that help lv666 detect and prevent fraudulent activity, money laundering, and other prohibited conduct on the Platform.
- Regulatory and law enforcement authorities: lv666 will disclose personal data to government authorities, regulatory bodies, or law enforcement agencies where required to do so by applicable law, court order, or regulatory directive. This includes disclosure obligations related to anti-money laundering and counter-terrorism financing requirements.
All third-party service providers that process personal data on behalf of lv666 are subject to contractual data processing agreements that require them to handle personal data in accordance with applicable data protection standards, to implement appropriate technical and organisational security measures, and to use the data only for the specific purposes for which it was shared.
5. Cookies and Tracking Technologies
lv666 uses cookies and similar tracking technologies on the Platform. A cookie is a small text file stored on your device by your browser when you visit a website. lv666 uses the following categories of cookies: essential cookies (required for the Platform to function — these cannot be disabled as they are necessary for login sessions, security tokens, and payment flow integrity); analytics cookies (used to understand how players navigate the Platform, which pages are visited most frequently, and where sessions end — this information is used in aggregate form to improve the Platform's design and performance); and preference cookies (used to remember your language and display preferences so you do not have to set them each time you visit).
You can manage cookie preferences through your browser settings. Disabling analytics or preference cookies will not affect your ability to use the Platform's core features. However, disabling essential cookies will prevent you from logging in and using the Platform altogether. lv666 does not use third-party advertising cookies or retargeting pixels.
6. Data Retention
lv666 retains your personal data for as long as your account is active and for such further period as is required to meet our legal obligations. Specific retention periods are as follows:
- Account and identity data: retained for the duration of the account and for a minimum of five (5) years following account closure, as required by anti-money laundering regulations.
- Financial and transaction data: retained for a minimum of five (5) years following the date of each transaction, as required to comply with financial record-keeping obligations.
- Customer support communications: retained for two (2) years from the date of the communication, unless the communication forms part of a formal complaint or dispute record, in which case it is retained for five (5) years.
- Technical and usage logs: retained for twelve (12) months from the date of collection, after which they are anonymised or deleted, unless required for an ongoing security investigation.
- Self-exclusion records: retained for a minimum of seven (7) years following the end of the self-exclusion period to prevent circumvention and to comply with responsible gaming obligations.
7. Data Security
lv666 implements a range of technical and organisational security measures designed to protect your personal data against unauthorised access, disclosure, alteration, or destruction. These measures include SSL (Secure Socket Layer) encryption on all pages where personal or financial data is transmitted; access controls that restrict access to personal data to authorised personnel only, based on role and need-to-know principles; firewalls and intrusion detection systems to protect the Platform's server infrastructure; regular security audits and vulnerability assessments; and staff training on data handling and information security practices.
While lv666 takes all reasonable steps to protect your personal data, no method of data transmission over the internet or method of electronic storage is completely secure. lv666 cannot guarantee the absolute security of your personal data. In the event of a data breach that is likely to result in a risk to your rights and freedoms, lv666 will notify affected users and take all appropriate remedial action as promptly as reasonably practicable.
8. Your Rights Over Your Personal Data
You have the following rights in relation to the personal data that lv666 holds about you. To exercise any of these rights, please contact our support team using the contact details at the end of this Policy. lv666 will respond to all valid data rights requests within thirty (30) days of receipt.
- Right of access: you have the right to request a copy of the personal data lv666 holds about you, along with information about how it is used and with whom it is shared.
- Right of rectification: if any personal data lv666 holds about you is inaccurate or incomplete, you have the right to request that it be corrected or completed.
- Right to erasure: in certain circumstances, you have the right to request the deletion of your personal data. Note that this right is subject to our legal data retention obligations — we may be required to retain certain data for regulatory purposes even after account closure.
- Right to restrict processing: you may request that lv666 restrict the processing of your personal data in certain circumstances, for example while the accuracy of the data is being contested or a complaint is being investigated.
- Right to withdraw consent: where lv666 processes your personal data on the basis of your consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
9. International Data Transfers
lv666 operates an internationally accessible platform, and some of the third-party service providers we work with may be located in countries outside Bangladesh. Where we transfer your personal data to a recipient in another country, we take steps to ensure that appropriate safeguards are in place to protect the data, including contractual data protection clauses and security requirements imposed on the recipient.
lv666 does not transfer your personal data to any country that does not provide an adequate level of protection for personal data. Where required, lv666 implements standard contractual clauses or equivalent data transfer mechanisms approved under applicable data protection frameworks to ensure that your personal data receives an equivalent level of protection wherever it is processed.
10. Children and Minors
lv666 does not knowingly collect or process personal data belonging to any person under the age of 21. The Platform is strictly intended for adults aged 21 and above. If lv666 becomes aware that personal data has been collected from a person under 21 without appropriate verification having taken place, lv666 will delete that data and close the associated account as promptly as possible.
If you are a parent or guardian and believe that a minor in your care has registered on lv666 or provided personal data to lv666 without your knowledge, please contact our support team immediately at [email protected] (plain text — not a clickable link). We will investigate and take appropriate action without undue delay.
11. Changes to This Privacy Policy
lv666 reserves the right to update or modify this Privacy Policy at any time. When we make material changes to this Policy, we will update the effective date at the top of the Policy and, where reasonably practicable, notify active account holders via in-platform messaging or email. The most current version of this Policy will always be available on this page.
- You are encouraged to review this Privacy Policy periodically to stay informed of how lv666 collects, uses, and protects your personal data.
- Continued use of the Platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated Policy.
- If you do not agree with the updated Privacy Policy, you must discontinue use of the Platform and may request account closure by contacting our support team.
12. Contact and Data Queries
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or have a concern about how lv666 has handled your personal data, please contact our support team. Our support team is available 24/7 via the live chat function on the Platform, and by email at [email protected] (plain text — not a clickable link). Support is available in both English and Bangla.
lv666 aims to respond to all data rights requests within thirty (30) days. Where a request is complex or involves a large volume of data, we may extend this period by a further thirty (30) days, in which case we will notify you of the extension and the reason for it within the initial thirty-day period.
13. Responsible Gaming and Data
Data collected through lv666's responsible gaming tools — including deposit limit settings, session time preferences, self-exclusion requests, and cooling-off period activations — is treated with the highest level of confidentiality. This data is used exclusively to enforce your responsible gaming preferences and to comply with lv666's duty of care obligations. It is not used for marketing profiling, game recommendation algorithms, or any commercial purpose. Self-exclusion records are retained separately from general account data and are subject to enhanced access controls to ensure that your exclusion preferences are honoured consistently and cannot be overridden by general account operations.
Questions About Your Privacy?
Check our FAQ for quick answers, or learn more about who we are and how lv666 serves Bangladesh players on our About Us page.
Read Our FAQ About lv666